easyjet stakeholder mapping

Prevent costly roadblocks later in the project cycle. French, WL 1986, Human resources management, Houghton Mifflin Co., New York. I combine my deep expertise in change management with culture design and change leadership development. Few airlines in Europe have lower fares. Powerful Essays. This is especially critical when you need to: Design new products . Home; About. Easyjet stakeholders Free Essays. Explains keith's rescue dogs' aims are to help the welfare of unwanted and abandoned dogs, re-home as many dogs as they can, and educate people on the correct care and treatment of dogs. You can use the following in your reference section in order to give credit to the source. This can be attributed to the nature of economic trends plus the growing technological innovations. -, Delta, Other Air Lines Sue Dutch Government Over Proposal to Cut Flights to Schiphol, Airlines file suit against shrinkage of Amsterdam airport, Delta, Others Sue Dutch Government Over Amsterdam Schiphol Airport Flight Cap, CHINA EASTERN AIRLINES CORPORATION LIMITED. 2 Value Stream Mapping Purpose Provide optimum value to the customer through a complete value creation process with minimum waste in: - Design (concept to customer) - Build (order to delivery) - Sustain (in-use through life cycle to service) 3 Why The expansion of the European union brings to the fore issues of increase in the airline destinations. Focus on seasonality improvements such as season contracts and bases. Simple & Easy EasyJet Titles. A successful example of a European no frills airline is easyJet. The classic airline model consists of First Class, Business Class and Economy, and the demographics that make up the classes have both similarities and differences to the other classes. EasyJet plc (styled as easyJet) is a British multinational low-cost airline group headquartered at London Luton Airport. It is worth mentioning that due to this increase in demand of air travel, major airlines opted to reinvent the wheel. 1. Every business has stakeholders involved. IvyPanda. Explains that psychographics explores demographics to uncover the reasons why patrons may choose one product over another. "EasyJet Company's Strategic Analysis and Marketing." This allows customers to book flights easier and increase Jet2s revenue. 3.2. Argues that ryanair should assume the annual report valuation of 3.95 billion best captures the economic value of the firm. Stakeholder maps provide four different types of value: 1. the total discounted cost stream is 10.5 billion. Effective use of digital and data tools to underpin growth and deepen customer relationships. they are very active in the political arena at the local, state, and federal levels. Based on the performance indicators outlined in Easy Jet's yearly report, the Kaplan and Norton method is chosen to classify airline's strategies. Then evaluate the other options which will bring to the fray better returns. This shows that the despite the prevailing threats in Europe, this airline still has a large market share in the market. In 2005, the company had transported over 29 million passengers. Modern aircraft fleet with unparalleled network. This report is shared in order to give you an idea of what the complete Regulatory Outlook Report will cover after purchase. Click on the link below to read more.--> We have a clear focus on building strong relationships with customers to create more sustainable, long-term revenues leveraging quality, innovation and digital. About stakeholder mapping in Smaply and a step by step introduction. the price elasticity of demand depends on the number of competitors that are in that route. Revenue is increased through not having to deliver or post tickets out to its customers, in comparison with other non-internet based airlines. [online] Available at: https://www.swotandpestle.com/easyjet/ [Accessed 04 Mar, 2023]. Making it easy, enjoyable and affordable to travel again and again for business and holidays. Euromonitor (2018), "Transportation Sector Analysis ", Published in 2018. "EasyJet Company's Strategic Analysis and Marketing." on its competitive advantages - an unparalleled network and market positions, efficient low cost model, well-known brand and strong balance sheet - positioning easyJet to deliver sustainable and disciplined growth and returns for shareholders. You are free to use it for research and reference purposes in order to write your own paper; however, you Developing the range of ancillaries on offer such as the Inflight retail proposition. Currently, I work at easyJet as a Technology Manager of the PSS system (CRS and DCS). To show where there may be areas of alignment or areas of opposition between stakeholders. Shareholders . When this industry began, the industry was monopolized by the state owned flag carriers (Cameron & Mike 2009). Stakeholders with a lot of influence can put their mark on the development of your product, regardless of whether the influence is formal or . With high ASD, your ad post will be displayed across all our 2500+ pages.Grow your business with effective advertisement! The company has been strengthening its brand value by offering affordability, easy and enjoyable travel to both its customer segments, leisure and business. There are several strategic options which are available for this airline. Currently, EasyJet is ranked as a leading low cost airline in Europe. Map your stakeholders 1. In case you want this report emailed straight into your email inbox, kindly share your details below. Stakeholders are individuals who hold a particular interest in a business, they are affected by the activity of the business. The company has been able to deliver the ongoing savings because of its strategic cost reduction programmes including cost reduction projects for all cost lines and fuel & FX hedging programmes, fleet programmes that include fleet up-gauging and modern aircraft fleet, and operational resilience programmes involving data initiatives, schedule refinement, standby aircraft and first wave efficiency. Bartholomew, E 2009, Airport and aviation security:U.S. policy and strategy in the age of global terrorism, illustrated edn, CRC Press, London. Competition is stiffening in the airline sector. Explains jet2's home website, where bookings and timetables can be made, and the companys mission statement, background information and aims for the future. employers or management may lose a large sum of profit because of the inoperative production. Better Essays. By introducing the 'no-nonsense' theory to the European market, after its deregulation in 1992, easyJet did prove power by increasing . Explains that public employees voice their grievances to their leaders, who in turn sit down with the employer or government representative for negotiations. This is done before a project is started. This airline company was the brain child of Stelios Haji Ioannou. 2020. This implies that the company operates based on the international rates which may at times have a negative implication on the low fares (Bartholomew 2009). Opines that governments want easyjet to keep within their legal rights as a business and for them to pay taxes. Employees - they want to be . Burrow, J, Kenneth, E & Brad, K 2007 , Business Principles and Management, 12th edn, Cengage Learning, California. Analyzes how ryanair's valuation maintains assumptions set forth in its 2004 annual report. The decisions and actions which are taken within the operations of EasyJet have a direct impact on the fundamentals which form the basis of this company. As an airline which has low fares, this company stands out as one which has got superior reputation and efficiency (Anderson 2011). As of September 2019 EasyJet, operated over 1000 routes, has a fleet of more than 331 Airbus aircrafts, 96 million customers across 34 countries and 159 airports. Sort By: Satisfactory Essays. food companies also depend on them as they operate on over 800 routes. This has dented its ability to effectively compete in the European airline industry. This report is shared in order to give you an idea of what the complete Environmental, Social, and Governance (ESG) Analysis Report will cover after purchase. Strong operational efficiency leading to a low-cost model. 1. These options should include various aspects such as the introduction of other services and products as well as seeking partnerships which would buoy the airline in times of crisis. This report is shared in order to give you an idea of what the complete Technology Landscape and Outlook Report will cover after purchase. This report is shared in order to give you an idea of what the complete Stakeholder Analysis Report will cover after purchase. This report is shared in order to give you an idea of what the complete Segmentation, Targeting and Positioning (STP) Analysis Report will cover after purchase. EasyJet airlines cuts costs through value pricing. an unfavorable eu ruling in february 2004 put pressure on the stock price and raised uncertainty among investors. In this case, this airline has got a strong management team which has been working towards ensuring that the airline has got a major share in Europe. 2. Additional ESG information - Financial Year 2021, Directors' interests and substantial interests. 2. Analysis. External and internal environment : The company operating environment Airline industry is one of the industries which are characterized by challenges which are dynamic. Cuts down my effort to surf through heaps of redundant data.-Alexandra MookiMajor in Business Administration, Carnegie Mellon University, This website has an amazing support team. easyJet Airline Company Limited Registered in England with Registered number 3034606; subsidiary of easyJet plc Registered in England with registered number 3959649 Registered Office: Hangar 89, London Luton Airport, Luton, Bedfordshire LU2 9PF. In spite of the threats and risks associated with airline travel, this company should strive to accomplish its set objectives which will ensure that it thrives even amidst hostile environments (Ballesteros 2007). This is a tool which is used to evaluate the internal and the external environment of a business. Please refer to the Terms and Conditions and Disclaimer for usage guidelines. The company strives to provide the best value by efficiency from all the functioning programmes across operations. Explains that british airways is committed to actively promoting diversity and understanding. Explains that ryanair's valuation in the long-term, known as its economic value, is the major issue facing the company. Anderson, D 2011, Organization Development:The Process of Leading Organizational Change, SAGE, London. Impact of consumer uncertainty on Brexit, 1. "EasyJet Company's Strategic Analysis and Marketing." Customized Solutions employers can't terminate a worker for discriminatory reasons such as race, religion, age and the like. This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. In essence, it gives a reflection of the confidence that the customers have in this company. A compelling case can be made for organizations of any stripe to understand and prioritize stakeholder needs in their operations, policies, and practices. easyJet being a 100% direct sell service had main focus on the internet marketing. Copyright of EasyJet Plc SWOT and PESTLE Analysis is the property of Barakaat Consulting. This is IvyPanda's free database of academic paper samples. It . Recommends that all but essential public employees should be allowed to strike like their private-sector counterparts. In case you need the complete report please purchase using the buy options displayed. Explains that the valuation assumes a 20% increase in passenger traffic annually and 5% decrease in cost per passenger. In addition, there is need to ensure that all the stakeholders in the airline are involved in the process (Barnes 2008). For example: they aim to be considerate to their neighbour while delivering value to customers. easyJet's updated framework continues to build on its competitive advantages - an unparalleled network and market positions, efficient low cost model, well-known brand and strong balance sheet - positioning easyJet to deliver sustainable and disciplined growth and returns for shareholders. Opines that local and national communities would want easyjet to help the local community by creating more jobs and gain the town more of a name for themselves and not make too much noise, air or any pollution. Essentially, speed entails the ability which is characterized by responses to the specific customer demands within the least time possible. We use our cost advantage, operational efficiency and leading positions in primary airports to deliver low fares, seamlessly connecting Europe with the warmest welcome in the sky. 2008 2007 Change. Furthermore, the profitability of this industry depends on the business strategies which will be laid out by airline companies such as the EasyJet. union wage premiums show the direct benefits of being a member. student. Swissport International Ltd. SWOT & PESTLE Analysis, Aegean Airlines S.A. SWOT & PESTLE Analysis, Groupe ADP (Aeroports De Paris) SWOT & PESTLE Analysis, Textron Aviation Inc. SWOT & PESTLE Analysis, Jaguar Land Rover (JLR) SWOT & PESTLE Analysis, Coca-Cola Europacific Partners SWOT & PESTLE Analysis, 1. It is worth noting that the cost of implementing these strategies will have an impact on the operations of this airline. False. I have a background as a Developer and Technical Architect. The project will be based on the various packages essential for making the next-generation, sustainable aircrafts suitable for usage in commercial sector by identifying and solving the technical glitches or challenges and requirements of the green aircrafts. Improving scheduling processes to drive crew productivity, also benefitting from the seasonality of our network. Here, key stakeholders from across the industry share their thoughts on the impact of COVID-19 and the recovery actions needed. increased competition has forced ryanair to reduce fare prices. Flexibility can comprise four aspects. Explains that the employer association wants to help between the negotiations between easyjet and the trade union. professional specifically for you? It has over 380 routes. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Need Strategic Analysis for this company? Jones, L 2005 , EasyJet: the story of Britains biggest low-cost airline, Aurum, London. Explains that trade unions want to protect the rights of employees in a business. Stakeholder mapping in 4 steps. As an airline, EasyJet has skilled and motivated workforce which ensure that the travellers are able to enjoy quality services. Operating in net-zero carbon flights across network: EasyJet has a strong history of pioneering several environment friendly approaches towards reducing the environmental footprint across the entire network. The company has shown growth in the existing market whereby it has managed to outdo airlines such as the British Airways in terms of local numbers. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. This method is incorporated into a strategy map that will form the basis for the development of a balanced scorecard later on. IvyPanda. Ferrell, OC, Hirt, GA & Linda, F 2006, Business:a changing world, 5th edn, McGraw Hill/Irwin, California. individuals or groups with a vested interest in your product or project) and understanding their relationships with each other. Key Performance Indicators (KPI's) Report. Compares the median weekly income of full-time wage and salary workers who were union members with non-union workers. The first challenge, when seeking to manage your stakeholders better, is to identify them. In this case, the fares are one way and a price is quoted for all the seats on the same flight. Opines that jet2 must capitalise on customer trends by flying to more destinations within europe. duquesne basketball staff; hubble homes amethyst; dangerous animals in seychelles for only $11.00 $9.35/page. Explains that oligopoly is when select firms dominate a select market, and the action of one producer affects the influences of other producers. This report is shared in order to give you an idea of what the complete Digital Marketing and Social Media Strategy Analysis Report will cover after purchase. I found the analysis reports of SWOT & PESTLE.com very comprehensive and insightful. https://ivypanda.com/essays/easyjet-companys-strategic-analysis-and-marketing/, IvyPanda. Need a custom Essay sample written from scratch by Through these strategies, the airline will be in a position of establishing the right framework of bringing positive results at the end of the plan. Explains ba's workplace strategy integrates corporate responsibility principles throughout the organization. Explains that as the organisation increases its profit margin employees also feel that their compensation levels have to be increased. This implies that it is important to consider the fact that strategy is crucial when it comes to this industry. Stakeholder analysis is the systematic identification, evaluation, and prioritization of everyone who can influence, or has an interest in, a project, program or business. Easy jets efficient ground operations enable it to achieve extra rotations on the high frequency routes, maximizing the utilization of aircraft. Modul ke-3 ini akan dilengkapi dengan materi teknik stakeholders mapping seperti The Participation Planning Matrix, Bases of Power and Directions of Interest Diagrams . Cites enberg, d (2005, sept. 15). Explains that hicksian's model reckons the time frame in which a strike has to last in order for the parties to reach concession in terms of the wage rate. The strategic objectives which have been put into focus with this company are cost. Some of the key success factors which have made this airline to stand out and achieve its goal include strong management. It operates domestic and international scheduled services on 927 routes in more than 34 countries via its affiliate airlines EasyJet UK, EasyJet Switzerland, and EasyJet Europe. In addition, the airline should consider having community programs which demonstrate to all other companies how a business can directly affect the people and communities in the many cities which it serves through outreach services and community building activities. September 26, 2020. https://ivypanda.com/essays/easyjet-companys-strategic-analysis-and-marketing/. 92% of union workers have job-related health coverage versus 68% of non-union workers. I have used them in a lot of my personal research work.-Mudassir KhanAccounting and Business, Melbourne Polytechnic, Here the research is to-the-point, no beating round the bush. From engineering to banking, NASA to US Airlines, there are labor unions that represent the employees or workers while acting as a bridge between the labor force and the administration. Learn More. Powerful Essays. (2011) uses the bar calculation to determine the cost of agreeing to the offer of the other side over the costs of disagreeing with offer. Cameron, E & Mike, G 2009, Making Sense of Change Management:A Complete Guide to the Models, Tools and Techniques of Organizational Change, 2nd edn, Kogan Page Publishers, New York. These should include practices and policies which are in line with the company mission. This has been clearly captured in the vision and the mission statement of this company. This is because the only competitors in this case are Boeing and Airbus. Explains how the power/interest matrix can be applied to analyze the stake holders in british airways. A SWOT and PESTEL Analysis of EasyJet. Eichenberger, JA 1996, General Aviation Law, 2nd edn, McGraw-Hill Professional, New York. The key strategic approach which has made this airline to get to this point is the low cost fare structure. The company has undertaken several carbon-offset programs for lowering the presence of carbon and its equivalents in the atmosphere. Conclusion 17 7 . they are usually due to workers and employers failing to agree on issues regarding salary/wages increase and improvement of working conditions. Copyright 2023 Surperformance. Lastly, the paperless operations which have been embraced by this company have ensured that the travellers have an easy time when it comes of preparation for travel as well as when it comes to the management of any eventualities which might arise (Ballesteros 2007). During the financial year 2007/2008, this company recorded a profit of 2.3 million pounds. in 2004, the ordinance allowed a wage increase of 33%. Some of the risks associated with this plans are associated with the prevailing business legal and political environment. Continuing to develop our revenue management capability such as enhancements to our pricing algorithms. A public sector contractor, for example, might list central or local government as a primary, rather than a secondary stakeholder. Good Essays. the risk free rate is typical given the current economy and market risk premium. Deliver strong on-time performance, which is consistent with the focus on slot constrained, congested airports. Most EasyJet Topics to Write about. Opines that if there were many homeless dogs, they'd want the charity to pick up and care for them as it helps the community and the dogs within that community. Explains that venter et. All rights reserved. In this case, strategy in this industry is about the approaches the companies in this industry seek to survive and prosper within its environment over the long term (Anderson 2011). EasyJet Company's Strategic Analysis and Marketing. the total discounted cost stream is 8.4 billion. This video shows the drag and drop editor of Smaply and how to analyze stakeholder relat. Which two stakeholders will this cause conflict between? Development and justification of an Easy Jet strategy map. As the holidays business grows in scale, easyJet plans to make targeted investments to strengthen the business. Opines that easyjet should continue with the rules and laws they already follow as this will make employees happier knowing that they are being treated fairly, which will improve the workplaces efficiency between employees and customers. Furthermore, the strategy which has been employed by this company has ensured that it is able to operate and bring forth profits and dividends to the investors (Burrow, Kenneth & Brad 2007 ). Internal stakeholders are . Stakeholder mapping can offer valuable insights about organizations and their position in the ecosystem. however, there are weaknesses which restrict their performances and revenues. These aspects include the ability to change the volume of production, the ability to change the time taken to produce, the ability to change the mix of different products or services produced and lastly the ability to innovate and introduce new products and services. This helps you to develop an informed strategy for managing stakeholders throughout the product development process. 1734 Oak Tree Road Edison, NJ. Step 1) Identify your stakeholders: Your boss, your team, senior executives, prospective customers, your family, etc. This report is shared in order to give you an idea of what the complete Company Overview Report will cover after purchase. This core business entails many aspects which include ticketing, marketing, planning and sales. Subsidiaries, Partnerships and Collaborations Report. Stakeholder mapping is simply a process in which the company's stakeholder is tracked, identified, their outcomes from a project are calculated, and all this information is derived during this crucial processthe person who is managing the project maps and categorizes them.. . You can export it in multiple formats like JPEG, PNG and SVG and easily add it to Word documents, Powerpoint (PPT) presentations, Excel or any other documents. Easyjet rejects takeover bid from rival Wizz Air and is. The Summary report contains the SWOT & PESTLE table contents only. We utilize security vendors that protect and * By clicking on "Buy Now" you agree to accept our ", On purchase the EasyJet Plc SWOT & PESTLE Analysis PDF report will reach you. These include the emerging technological trends in the market. the european union's open skies agreement allowed competitors to serve routes that were considered property of certain airlines. Interviews by Ross Falconer. I am an IIBA Certified Business Analysis Professional (CBAP) with 20,000+ hours of certified BA experience accumulated during 20+ years of working as an IT Business Analyst, primarily in the airline/GDS industry, but I also have experience working for a TMC.

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